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Fabian Yepez - Rumbo Cultural Marketing
I have had the pleasure of knowing Edwin for many years. And for as long as I have known him, Edwin has always had the ability of achieving all of his goals. Very passionate and dedicated on whatever task he takes, you can rest assured that he will deliver.
Medardo F Cevallos - President, Home Financial Group
Edwin is very knowledgable and has a very good perception of what his customers need. He delivers sound results and conducts his business ethically and professionally. I highly recommend Edwin and Marchandising, LLC.
Michel Sader - Partner Business Development Manager at Microsoft
I had the pleasure to work with Edwin for 2 years and found him to be an immensely capable product marketing manager, with a focus on execution that really set him apart. The Windows 7 roll-out in Latin America speaks for itself, thanks to him. He could clearly grasp the big picture of what needed to be done to impact the market, including sales personnel, marketing efforts, partner training and enablement, and key research initiatives. How he managed to do it, I'll never know!
I would recommend Edwin through the roof for any role that takes advantage of his professional demeanor, his knowledge and love of marketing, and his ability to wrangle whatever experts or tools necessary to get the job done.
Freddy Arévalo García- Senior Manager for Strategic Accounts at Columbus Business Solutions
As a Senior fellow at Microsoft, Edwin managed each of his roles with focus and a strong commitment to first understand the problem before proposing any solution.
Carlos Gonzalez - Enterprise Partner Director at Microsoft
- Edwin can be described as passionate, committed and dependable. Everything he did was great deal of passion and commitment to deliver with the expected level of quality when he promised would be done. He is a great professional to work with always thinking on how he can delight his customer either internally or externally.
- Juan F. Mertins
- Hold the Vision... trust your process...
- Edwin is an innate leader with a contagious enthusiasm. He can get a big group excited about the things he does and gain support for his mission from the ground up. A true performer, no questions asked. I highly recommend him for any professional and leadership position.
- Jose Ramon Diaz Vega
- Product Manager Unified Communications LATAM at Microsoft
- Edwin can be described as passionate, committed and dependable. Everything he did was with great deal of passion and commitment to deliver with the expected level of quality when he promised would be done. He is a great professional to work with always thinking on how he can delight his customer either internally or externally.
Marcelo Almazán - WW Windows Channel Strategy Lead en Microsoft
Edwin is a very goal oriented proactive professional, who can motivate and drive multicultural teams to great results.
I recommend Edwin because of his team working capabilities and accountability on his actions.
- Chen Yang
- Sr. Marketing Manager
- Edwin is the most energetic and committed person that I’ve seen in a marketing organization who excels in experiences and the ability to make any challenging project successful. I’m often impressed by how effortless he directed complex marketing strategies and events for one of the most important product of the company, Microsoft Windows. In a personal note, his high regard for family values make him a great friend to have outside of the office wall as well.
Director, Marketing PMO Inc
It is with great privilege that I write in recommendation of Edwin Marchan. I worked with him during his tenure at Microsoft and I found him to be a man of great values, as well as a pleasant and hardworking teammate. Edwin is a self-directed professional who is proficient at communicating effectively and meeting the most demanding challenges. During his career in Microsoft, he accumulated several recognitions for his good work and creativity. Edwin was also admired for being respectful at all times of the corporate values and policies. He is a team player, a great person and an absolute marketing expert.
- Tomas Galvan
- Director for Business Development Latin America and the Caribbean at Estratégica | Marketing 911
- During Edwin's tenure as Windows Product Manager for Microsoft LATAM, I was impressed in the way he managed Microsoft's most important launch: Windows 7.
- He promoted the internal adoption of Windows 7 through installation fairs (installfests) and led the technical evangelism through creative product demos. In the competitive Client PC operating systems market, Edwin's leadership, technical knowledge, attention to detail and overall professionalism made the difference to energize and motivate the regional headquarters and the subsidiaries for this strategic Microsoft product.
Sr Online Services Specialist LE at Microsoft NA
Edwin is one of those persons who is always willing to help and plan for results. I have worked with him for several years in different levels of the organization, i have always seem him fully commited to bring results, creative ideas to communicate messages thru campaigns and able to influence beyond his inmediate team.
- Leandro Lozada
- Sales Manager at Microsoft
- Edwin is fantastic to work with. Edwin is a creative professional, has no problem to work hard when necessary. Goal oriented and customer-service oriented co-worker. He denotes a strong determination to fulfill his goals.
- Amin Chequer
- SMS&P Channel Incentives Lead - Latin America and Caribbean at Microsoft
- Edwin's experience as a Marketing Professional and Business Manager shows a proven track of successes. He has led several regional product introductions (flagship product) in Microsoft, driving positive revenue and market share growth in the Consumer segment. Edwin has an ability to identify market opportunities hidden under difficult market conditions and take advantage of them. From a product planning perspective he is a disciplined professional who maintains an strong focus on key market indicators on a regular basis, adapts strategies and tactics and provides direction to local product leads. He also posesses a deep customer knowledge and keeps it up to date through regular contact through a number of direct (his own blog) and indirect channels (through the company's Customer Service and Support services). I would recommend Edwin for a position that requires strong product marketing knowledge, business management in a multi-country environment and leadership.
Senior Director of Professional Development Services at ISTE
Edwin is one of those persons who is always willing to help and plan for results. I have worked with him for several years in different levels of the organization, i have always seem him fully commited to bring results, creative ideas to communicate messages thru campaigns and able to influence beyond his immediate team.
President and Chief Marketing Technologist at Ideaworks International, Digital Strategy and Reputation Speaker
- I worked with Edwin Marchan when he was the Competitive Strategy lead for Microsoft Caribbean and Central America; he was an unstoppable passionate regional executive that successfully drove complex client facing campaigns that required heavy engagement with tough press journalist in critical competitive situations (articulate spokesperson by the way). Edwin has been great to work with, a good team player that opens up to new ideas and diverse opinions; he has deep knowledge of competitive strategies and product positioning. I am grateful to have worked with him during my years at Microsoft
Director of Research and Technology Development at Ministry of Science, Technology and Telecommunications
It was my last year as a student at ITCR when I met Edwin during a conference on simulation and modeling, using Microsoft infrastructure for that purpose we had just developed. He was more than engaged with the ideas and the projects, up to the point of providing valuable leverage with experts from the Cornell Theory Center in HPC and starting the conversation between local HPC research and Microsoft.
Edwin is an impressive combination of a thinker, industry strategist and visionary. Always open to new ideas and challenges that go beyond the company view and reach the social responsibility level. It is always a pleasure to join him and share new ideas and developments, finding a committed and joyful human being side by side with a top-level professional.
- Marcus Bening
- VP Sales Strategy & Operations at Sitecore
- Edwin is a smart, analytical and at the same time creative leader who also "gets" the people aspect of things (which is so important to achieve results). I enjoyed working with Edwin very much since his values are solidly shining in everything he does. He is also a very good problem solver and always looks to get things done, even in an ambience of ambiguity. He communicates well and to the point, and projects poise and self confidence to those around him.
Outsourcing and Call Center Consulting Professional
I have had the pleasure of knowing Edwin for several years. During his time at Microsoft we worked together on several initiatives involving Central America. Edwin was always a pleasure to work with, supportive of small companies like mine that serve a broad client base across Central America.
The thing that impressed me the most was that despite the size and bureaucracy of a company like Microsoft, Edwin always made time for the little guy. Helping young companies like mine (At the time), to present a more reputable face, and arming us with the tools to be successful in providing Microsoft and integrated solutions. I owe Edwin a debt of gratitude for helping my company to grow in the region and to understand the plethora of solutions available to help my clients.
Edwin is a true professional and someone whom I have tremendous respect.